How to Broadcast on Facebook Live
Facebook Live started as a mobile-only broadcasting feature,
but now, Facebook Pages can broadcast from either mobile devices or desktop
computers. We'll go over how to broadcast from mobile and desktop devices in
the sections below.
How to Broadcast on
Facebook Live via Mobile
To get started, get out your mobile device and open up the
Facebook app.
Step 1: Go to the News Feed, and tap the "Live"
option
You can also go live from your own Facebook profile. Open up
the status bar by tapping the text that reads "What's on your mind?"
Then, select the "Live Video" option from the menu.
Step 2: Give Facebook access to your camera and microphone
when prompted.
You'll stop receiving these prompts after the first time you
use it.
Step 3: Choose your
privacy setting.
If you're posting for a brand, you'll probably want to make
it public. If you're posting as yourself, you might want to reserve your
broadcast for friends. But if you're new to Facebook Live and want to test it
out first, or want to see what something will look like, then switch the
privacy setting to "Only Me." You can find the "Only Me"
option by clicking "More" and scrolling all the way to the bottom.
Step 4: Write a
compelling description.
Give your broadcast a description, which will show up on
people's News Feeds like a status update above the video. To get people to tune
in, write an attention-grabbing headline and help them understand what your
broadcast is about. Check out the example below from The White House's live
broadcast.
Step 5: Tag friends, choose your location, or add an
activity.
Tap the icons at the bottom of your screen to tag people who
are in the Facebook Live video, add the location from where you're shooting, or
share what you're doing in the broadcast. These touches can add more
personalization to your video, increase discoverability, and make people want
to tune in.
Step 6: Set up your
camera view.
Before you click "Go Live," be sure your camera's
pointing in the direction you want it to. The background of your setup screen
will show you what your camera sees. If you want to change the camera view to
selfie or vice versa, simply click the rotating arrows icon in the upper
right-hand corner of your screen.
Step 7: Add lenses,
filters, or writing and drawing to your video.
Tap the icon in the upper right-hand corner of your screen,
and choose if you want to add lenses to your face, change the filter of the
camera, or write or draw to make the video more whimsical.
Step 8: Click the blue "Go Live" button to start
broadcasting.
Once you click it, Facebook will give you a countdown --
"3, 2, 1 ..." -- and then you'll be live. As soon as you start
streaming, your live video will appear in your News Feed -- and others' News
Feeds -- just like any other post.
Step 9: Interact with
viewers and commenters.
To keep your viewers engaged, encourage them to interact
with your live video (which will help your ranking in others' News Feeds). You
can also interact with them both by speaking directly to them in your video
and, if you want, by having someone else respond to comments from a desktop
computer elsewhere.
Step 10: Click
"Finish" to end the broadcast.
Once you do this, the video will stay on your Timeline or
Page like any other video post.
Step 11: Post your
reply and save the video to your camera roll.
Once you finish your broadcast, you'll be met with a screen
similar to the one I've screenshot below. If you want to post it, that will
enable others to view your video once you've stopped broadcasting. Then, tap
the download button to save the video to your camera roll so you have a copy of
the original for safekeeping.
Step 12: You're done.
You can always go back to the post on your Timeline or Page
and edit the description, change the privacy settings, or delete the video,
just like you would any other post.
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