Wednesday, 26 September 2018

Growth Hacking



Being a Growth Hacker requires essentially not being an expert in only one discipline. You have to work in the whole customer lifecycle killing weak- and strengthen sweat spots on your Growth KPIs. That´s why you and your team have to learn instantly.

CONSUMER PSYCHOLOGY

How content-marketing and storytelling can influence buying decisions of your users.

FACEBOOK ADVERTISING

How to leverage user Growth with highly effective Facebook Ad funnels. Avoid burning money.

FUNNEL MANAGEMENT

How to start seperating your target groups in funnels, to nurture leads to paying customers.

CONTENT MARKETING

How to find the perfect story. Cause even boring products have secret stories to tell.

GROWTH MARKETING

How to find and focus the marketing-channel with the best ROI and how to get rid of all others.

GOOGLE ADVERTISING

Google is dead. Not. Especially for online retailers and niche players, Google Adwords can be still highly effective.

SEARCH ENGINE OPTIMIZATION

Google is dead 2. Not. How to prepare your website from technical and user perspective to gather the “cheap” organic search traffic from Google.

CONVERSION RATE OPTIMIZATION

How to convert “expensive” traffic with providing the user exactly what he is looking for.
AGILITY

How to speed up the execution time of your time. Definitely the Growth Hack with the most impact on Growth.

ENTREPRENEURSHIP

How to focus on the right things in the different stages of a new product, startup or organizatiojn.How to focus on the right things in the different stages of a new product, startup or organizatiojn.
TOOLS, TOOLS, TOOLS

How to implement the right tools for the right processes. Save time and optimize data management.How to implement the right tools for the right processes. Save time and optimize data management.

CUSTOMER SUCCESS MANAGEMENT

How to help your users to find their Aha-moment with your product as soon as possible.How to help your users to find their Aha-moment with your product as soon as possible.

E-MAIL MARKETING

E-Mail Marketing is dead. Bullshit. How to send perfect written emails to the perfect target group. Automated?

BRAND MARKETING

How to build a strong brand recognitition, that delivers more sales from new and recurring customers.

ANALYTICS

How to track, show and analyze user data, so that they help take better decisions what to do next.

LEADERSHIP

Being an excellent leader that is able to motivate teams and to implement the right hacker mindset is not as easy as it seams.

DEFINING GOALS

How to find your Aha-moment in the customer lifecycle and how to set this as a goal for the whole team / company.

GROWTH TEAMS

Working efficiently in teams is one of the major bullets in the success stories of companies like Uber, Dropbox, Facebook and Co. But how to set up Growth teams within a compahy?

PRODUCT MANAGEMENT

How to build products that users love and stick to. Hell yes, we start with a MVP.

AB-TESTING

If you have at least more than 150-200 valid daily visitors on your website. You should start with ninya AB-testing to optimize your customer lifecycle faster than your competitors do.

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