1.) Accuracy
When you provide any information on the Google Local
listing, it is important that you are absolutely accurate with the information
you are updating. Google takes pride in authenticated information and in the
case of any kind of malpractice your business will be taken down
immediately. Thus, make sure while
you’re dealing with Google it’s better to play fair.
2.) Be Informative
The information that you post under the Google Local
Listing must be sufficient to answer any relevant questions that may arise in
the minds of your potential customers. Thus, it is advisable that you give all
the information in advance to raise awareness about your product/ services. If
you follow an informative approach, you are more likely to provide clarity of
idea to your potential clients.
3.) Use pictures
Illustrations are much more attractive, expressive and
attention seeking when compared to plain texts. Use of pictures will make the
idea the clear of what you are selling and on what level.
4.) Ratings
Ask your customers and visitors to give you a good
rating. A good rating gives a very good impact on the people searching up for
your business online. Also, a rational consumer would prefer a business with a
good rating compared to the one with none.
Why do you need to
register on the Local Business Listing?
There are many reasons why you need to register your
business online on the Local Business Listings. And most of them are much
obvious in their approach. the reason is simple, the entire World is living in
the virtual World. Any update or any kind of message at all is achieved from
the internet. if I personally talk about my own habits, I do everything online
from shopping to ordering food. The reason being, it is so easy and so
convenient. What do you exactly have to do? Just pick up your smartphone and go
ahead, do the need full. It’s like even though you ain’t doing anything major,
you get all the information without putting in any efforts at all.
This is why you need to get your business online. This is
exactly why you need to get your business registered on the Local Business
Listing.
Consider this example, if you were to go to a restaurant
recommended by a friend and you’ve lost the way. what would you do? Well,
probably you would insert the name of the restaurant into your Google local map
location and start the journey after selecting the travel mode. At least, that
is what I would do.
Layout of the
Business Listing
Since you are now using the virtual medium to communicate
and reach your target audience, keep in consideration the various factors that
will make your business visually attractive. It is needless to say, something
that looks good, sells more. Thus, the template you decide to use for your
business listing is crucial in determining the success and user engagement in
your business.
The Local Business Listing is commonly termed as local
SEO. To make you recall, let’s consider this instance, you might have
discovered various local businesses popping up every time you try to find or
locate a local outlet that is quite nearby. Well, at least I have experienced
this, several times.
The new Google Local Listing business pages now allow the
local businesses to upload photos related to their business to help them make
their business more descriptive and attractive and gain maximum sales through
the medium of the local listings.
Well, coming to the basic layout of the listing, the
business head or whoever handling the online listing of the business on Google
must take care of one point that the audience prefers easy over something that
is cluttered and difficult to access. So, it will be extremely beneficial for
you if you decide to go for a user-friendly layout that is much easy for a
layman to access and get the desired information. That is how your business
will grow.
How To Set Up Your
Business On Google Local Listing
We may be practicing it already but many of us might be
unaware of the technical terms associated with it. In this Blog, we will be
throwing light on one of the most useful feature of Google that is Google Local
Listing. This feature of Google helps us to register the business online
including the specific details of the business. Details like the name of the
business, phone number, website address, local address, functions etc. are
stored online for making it easy to access them.
Our daily lives are the best paradigm of the ease that is
provided by this feature and just how often we refer to Google to look for the
phone number or the local address of any random office, restaurant, some
institution etc.
There are several Google local business directories
available which allow a local business to register their business freely on
their sites. However, why should one register anywhere else when they can
simply get their business registered on Google Local Listing.
What is Google
Local Listing?
Simply put, the Google Local Listing is a feature of
Google which aims at maintaining a directory of the local businesses in an
area. It helps the businesses to register their business online and increase
their visibility to the customers.
The Google Local Listing can be categorized under the
local search marketing campaigns that aim at creating and maintaining the
listicles of the several local area businesses running in the nearby
localities. The Google Local Listing keeps an updated information of the local
businesses, their address, phone number, the location on the local Google map,
etc.
This is quite an agreeable assessment that when one
business decides to go online its reach is highly increased. This is because of
the much understandable and relatable fact that the generation today, refers to
the internet for the minutest of the details. Thus, at present, a majority of
businesses prefer to have their business registered online to have a better
connectivity and follow an informative approach.
How can you add
your business to Google maps?
To add your Local Business to the Google Local Map is easier
than you think. You can do this in few simple steps on your own without paying
a penny to Google. Google does Local Marketing to maintain the local business’s
database yet there are no charges for the same. You can follow the bellow
mentioned easy steps to get your business manually registered on the Google
Local Map and upgrade your profile on Google Local Listing.
So here’s your guide on how you get your Local Business
registered on Google Local Map instantly.
Sign into your
Google account.
Open Google Local Maps.
Find the exact location of your business by zooming into
the map.
Precisely add your business to maintain the accuracy of
the location.
Click on the Send Feedback button on the bottom right
corner.
Click on Add a
missing place.
Now simply drag the marker to the exact location of your
business and add any other relevant information that you wish to add.
Click Submit.
And there you go, it’s done!
The other specific details of your business like the
working hours, the website link, other branches, etc. can be listed under the
Google Local Listing. Basically, anything and everything related to your
business which you wish to inform your potential customers about can be
featured on Google Local Listing.
No comments:
Post a Comment